Privacy policy

1) Introduction and contact details of the person responsible

1.1We are pleased that you are visiting our website and thank you for your interest. Below we will inform you about how we handle your personal data when using our website. Personal data includes all data with which you can be personally identified.

1.2The data controller for the processing of data on this website in accordance with the General Data Protection Regulation (GDPR) is Jaeger Fishing AG, Hohlstrasse 176, 8004 Zurich, Switzerland, Tel .: , Email: info@jaeger-fishing.com. The data controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.

1.3This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser bar.

Data collection when visiting our website

When you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you arrived at the page
Used browser
Operating system used
Used IP address (possibly: in anonymized form)

Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for other purposes. However, we reserve the right to subsequently check the server log files if there are specific indications of unlawful use.

Hosting & Content-Delivery-Network

Hosting by Shopify
We use the shopping system of the service provider Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying the online shop based on processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned services of Shopify, data may also be transferred to Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc., or Shopify (USA) Inc. for further processing on behalf. In the event of data transfer to Shopify Inc. in Canada, the appropriate level of data protection is ensured by the European Commission's adequacy decision. For further information on Shopify's data protection, please visit the following website:https://www.shopify.com/legalPrivacy policy
Another processing on servers other than those mentioned by Shopify only takes place within the framework communicated below.

Cookies

To make your visit to our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after you close your browser (so-called "session cookies"), while others remain on your device for a longer period and allow the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of the cookie settings in your web browser.
If personal data is processed by individual cookies we use, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of given consent, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a user-friendly and effective design of the site visit.
You can configure your browser to be informed about the setting of cookies and to decide on their acceptance individually or to exclude the acceptance of cookies for specific cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be limited.

Contact

5.1- Tidio
On this website, anonymized data is collected and stored for the purpose of web analysis and operating the live chat system, which is used to respond to live support requests, using technologies from Tidio Poland Sp. z o.o., Wojska Polskiego 81, 70-481 Szczecin, Poland (www.tidio.com). Usage profiles can be created from this anonymized data under a pseudonym. Cookies may be used for this purpose. Cookies are small text files that are stored locally in the cache of the website visitor's internet browser. The cookies enable the recognition of the internet browser. If the information collected in this way contains personal data, processing will be carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in effective customer service and statistical analysis of user behavior for optimization purposes.
The data collected with Tidio technologies will not be used to personally identify the visitor of this website without the separately given consent of the data subject and will not be merged with personal data about the bearer of the pseudonym. To avoid the storage of Tidio cookies, you can configure your internet browser in a way that no more cookies can be stored on your computer in the future or already stored cookies can be deleted. However, deactivating all cookies may result in some functions on our websites not being able to be executed anymore. You can object to the collection and storage of data for the purpose of creating a pseudonymized user profile at any time with effect for the future by sending us your objection informally via email to the email address specified in the legal notice.

5.2Reminder and review verification by Judge.me
If you have given us your express consent during or after your order in accordance with Art. 6 para. 1 lit. a DSGVO, we will transmit your email address as well as your order number and the order date to the review platform Judge.me of Judge.me LLC, PO Box 7403, Jackson, Wyoming 83002, USA, so that they can send you a review reminder by email. You can revoke your consent at any time by sending a message to the person responsible for data processing or to the review platform Judge.me.
Within our website, functions for capturing and displaying product reviews from the service Judge.me are also integrated. In the context of submitting a review, certain personal data is processed for the verification of customer reviews. When you submit a review on our website, your first and last name, email address, order date and number, as well as name and possibly international references (GTIN/ISDNF) are collected, transmitted to Judge.me, and evaluated there to determine the legitimacy of a customer review for a specific order. These processes are carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in ensuring the authenticity of customer reviews by ensuring transaction-relatedness and preventing review abuse. After the review verification and approval process is completed, the data will be deleted by Judge.me. In all the aforementioned processes, there may also be a transfer of personal data to servers of Judge.me LLC in the USA.
The privacy policy of Judge.me can be found at:https://judge.mePrivacy

5.3In the context of contacting us (e.g. via contact form or email), personal data will be processed - exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose. The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at concluding a contract, an additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no legal retention obligations.

Data processing when opening a customer account

According to Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the data controller. After deletion of your customer account, your data will be deleted if all contracts concluded thereon have been fully processed, no legal retention periods oppose this, and there is no legitimate interest on our part in continuing to store the data.

Comment function

In the context of the comment function on this website, in addition to your comment, information about the time of the comment's creation and the commentator name you have chosen will be stored and published on this website. Furthermore, your IP address is stored for security reasons in order to enable attribution to the author in case of unlawful comments. Your email address is stored for contacting you in case a third party should object to your published content as unlawful.

Use of customer data for direct marketing

8.1Sign up for our email newsletter

When you sign up for our email newsletter, we will regularly send you information about our offers. The mandatory information for sending the newsletter is solely your email address. Providing additional data is voluntary and will be used to address you personally. For newsletter delivery, we use the so-called double opt-in procedure, which ensures that you will only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.

With the activation of the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. Here we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any misuse of your email address at a later date. The data collected by us when registering for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the responsible party mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that which is legally permitted and about which we inform you in this statement.

8.2- Newsletter delivery via Klaviyo
The dispatch of our email newsletters is carried out via the technical service provider "Klaviyo", 225 Franklin St, Boston, MA 02110, USAhttp://www.klaviyo.com/), to which we will pass on the data you provided during newsletter registration. This transfer is carried out in accordance with Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure, and user-friendly newsletter system. Please note that your data is usually transferred to a server of Klaviyo in the USA and stored there.
Klaviyo uses this information to send newsletters on our behalf. Klaviyo does not use the data of our newsletter recipients to contact them directly or to share it with third parties.
To protect your data in the USA, we have entered into a data processing agreement ("Data Processing Agreement") with Klaviyo, in which Klaviyo undertakes to protect the data of our users, process it in accordance with its data protection regulations on our behalf, and in particular not to pass it on to third parties.
You can view Klaviyo's privacy policy here:https://www.klaviyo.comPrivacy

Data processing for order processing

9.1As far as necessary for the processing of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact details you provided when placing the order (name, address, email address) in order to inform you personally within the legally prescribed period about upcoming updates via a suitable communication channel (such as postal or email) as part of our legal obligations according to Art. 6 para. 1 lit. c GDPR. Your contact details will be strictly used for the purpose of communicating updates owed by us and will only be processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s) who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

9.2Use of payment service providers (payment services)

- Apple Pay
If you choose the payment method "Apple Pay" from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment processing will be done through the "Apple Pay" function of your iOS, watchOS, or macOS device by charging a payment card stored in "Apple Pay". Apple Pay uses security features integrated into the hardware and software of your device to protect your transactions. To authorize a payment, you will need to enter a code previously set by you and verify it using the "Face ID" or "Touch ID" function of your device.
For the purpose of payment processing, your information provided during the ordering process, along with information about your order, will be transmitted to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before transmitting the data to the payment service provider of the payment card stored in Apple Pay for payment processing. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the payment success.
If personal data is processed in the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time of the transaction, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.
When using Apple Pay on the iPhone or Apple Watch to complete a purchase made through Safari on the Mac, the Mac and the authorization device communicate through an encrypted channel to Apple's servers. Apple does not process or store any of this information in a format that can identify you. You can disable the option to use Apple Pay on your Mac in the settings of your iPhone. Go to "Wallet & Apple Pay" and disable "Allow Payments on Mac".
Further information on data protection for Apple Pay can be found at the following website:https://support.apple.comen-us/HT203027
- Google Pay
If you choose the payment method "Google Pay" from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), the payment will be processed through the "Google Pay" application on your mobile device with at least Android 4.4 ("KitKat") and NFC capability by charging a payment card stored in Google Pay or a verified payment system (e.g. PayPal). To authorize a payment via Google Pay exceeding €25, unlocking your mobile device with the established verification method (such as facial recognition, password, fingerprint, or pattern) is required.
For the purpose of payment processing, your information provided during the ordering process, along with information about your order, will be passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a unique transaction number to the originating website to verify a completed payment. This transaction number does not contain any information about the real payment data of your payment methods stored in Google Pay, but is created and transmitted as a uniquely valid numerical token. In all transactions via Google Pay, Google only acts as an intermediary for processing the payment process. The transaction is carried out exclusively between the user and the originating website by charging the payment method stored in Google Pay.
If personal data is processed in the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.
Google reserves the right to collect, store, and analyze certain transaction-specific information for every transaction made through Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description of the purchased goods or services provided by the merchant, photos attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction, and potentially any offer associated with the transaction.
According to Google, this processing is carried out exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and optimization and maintenance of the Google Pay service.
Google also reserves the right to combine the processed transaction data with additional information collected and stored by Google when using other Google services.
The terms of use for Google Pay can be found here:
https://payments.google.com/payments/apis-secure//0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=en
Further information on data protection with Google Pay can be found at the following website:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=en
- Klarna
When selecting a Klarna payment service, the payment processing is carried out by Klarna Bank AB (publ),https://www.klarna.com/en/Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). In order to enable the processing of the payment, your personal data (first and last name, street, house number, postal code, city, gender, email address, telephone number, and IP address, possibly additionally your date of birth and your bank details) as well as data related to the order (e.g. invoice amount, items, delivery method) will be transferred to Klarna for the purpose of identity and credit checks, if you have expressly consented to this within the scope of the ordering process in accordance with Art. 6 para. 1 lit. a GDPR. You can view here to which credit agencies your data may be forwarded:
https://cdn.klarna.com/1.0/geteilt/Inhalt/legalTerms/0en_us/credit_rating_agencies
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical method. Address data, among other things, but not exclusively, are included in the calculation of the score values. Klarna uses the information obtained about the statistical probability of a payment default for a balanced decision on the establishment, implementation, or termination of the contractual relationship.
You can withdraw your consent at any time by sending a message to the data controller or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for the contractual payment processing.
Your personal data will be processed in accordance with the applicable data protection regulations and in accordance with the information in Klarna's data protection regulations for data subjects based in Germany.https://cdn.klarna.com/1.0/geteilt/Inhalt/legal/terms/0en_usPrivacy
or for those affected based in Austriahttps://cdn.klarna.com/1.0Shared/Inhalt/legalTerms/0/en_usPrivacy
treated.
- Mollie
When you choose a payment method from the payment service provider Mollie, the payment processing is carried out by the payment service provider Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, Netherlands, to whom we will disclose the information you provided during the ordering process along with information about your order (name, address, IBAN, BIC, invoice amount, currency, and transaction number) in accordance with Art. 6 para. 1 lit. b GDPR. Your data will only be disclosed for the purpose of payment processing with the payment service provider Mollie and only to the extent necessary for this purpose.
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or - if offered - "purchase on account" or "installment payment" via PayPal, we will pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer is made in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for the payment processing.
PayPal reserves the right to conduct a credit check for payment methods such as credit card via PayPal, direct debit via PayPal, or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit check may include probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values includes, among other things, but not exclusively, address data. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy.https://www.paypal.com/en/webapps/mpp/en/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- Paypal Checkout
This website uses PayPal Checkout, an online payment system by PayPal, which consists of PayPal's own payment methods and local payment methods from third-party providers.
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or - if offered - "Pay later" via PayPal, we will pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer is carried out in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for the payment processing.
PayPal reserves the right to conduct a credit check for payment methods such as credit card via PayPal, direct debit via PayPal, or - if offered - "Pay later" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit check may include probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
When selecting the PayPal payment method "purchase on account", your payment data will first be transmitted to PayPal to prepare the payment, after which PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") for payment processing. The legal basis is Art. 6 para. 1 lit. b GDPR in each case. In this case, RatePay carries out an identity and credit check in its own name to determine creditworthiness in accordance with the principle already mentioned above and, due to the legitimate interest in determining creditworthiness in accordance with Art. 6 para. 1 lit. f GDPR, discloses your payment data to credit agencies. A list of credit agencies that Ratepay can access can be found here:https://www.ratepay.com/legal-payment-creditagencies/
When using the payment method of a local third-party provider, your payment data will first be transferred to PayPal for the purpose of preparing the payment in accordance with Art. 6 para. 1 lit. b GDPR. Depending on your selection of an available local payment method, PayPal will then transfer your payment data to the respective provider for the purpose of processing the payment in accordance with Art. 6 para. 1 lit. b GDPR.
- Immediately (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- can (Polski Standard P&lstrokatno&sacuteci sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2)
1200 Vienna, Austria
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Pozna&nacute;, Poland)
Please refer to PayPal's privacy policy for further information on data protection.https://www.paypal.com/en/webapps/mpp/en/privacy-full
- Stripe
If you choose a payment method from the payment service provider Stripe, the payment processing will be carried out by the payment service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we will pass on the information you provided during the ordering process along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency, and transaction number) in accordance with Art. 6 para. 1 lit. b GDPR. For more information on Stripe's data protection, please visit the URLhttps://stripe.com/en/privacy#translation.
Stripe reserves the right to conduct a credit check based on mathematical-statistical procedures in order to maintain a legitimate interest in determining the user's ability to pay. Stripe may transmit the personal data necessary for a credit check and received as part of the payment process to selected credit agencies, which Stripe may disclose to users upon request. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. Stripe uses the result of the credit check regarding the statistical probability of payment default for the purpose of deciding on the authorization for using the selected payment method.
You can object to this processing of your data at any time by sending a message to Stripe or the authorized credit agencies.
However, Stripe may still be entitled to process your personal data if this is necessary for the contractual payment processing.

10) Online Marketing

10.1Facebook Pixel for creating Custom Audiences (with Cookie Consent Tool)
Within our online offer, the so-called "Facebook Pixel" of the social network Facebook is used, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
When a user clicks on an advertisement placed by us on Facebook, the URL of our linked page is appended with an additional parameter by Facebook Pixel. If our page allows the sharing of data with Facebook through Pixel, this URL parameter is written into the user's browser via a cookie, which is set by our linked page itself. This cookie is then read by Facebook Pixel, enabling the transfer of data to Facebook.
With the help of the Facebook pixel, Facebook is able to determine the visitors of our online offer as a target group for displaying ads (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel to only show the Facebook ads we have placed to Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the visited websites) that we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interests of the users and do not appear intrusive. This way, we can further evaluate the effectiveness of the Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called "Conversion").
The data collected is anonymous to us, so it does not provide any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so a connection to the respective user profile is possible, and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Policy.https://www.facebook.comAboutPrivacy/) can be used. The data can enable Facebook and its partners to place advertisements on and off Facebook.
The data processing associated with the use of the Facebook Pixel only takes place with your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

10.2- Google AdSense
This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, which are text files that are stored on your computer and that allow an analysis of the use of the website by you. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) for the collection of information, through which simple actions such as visitor traffic on the website can be recorded, collected, and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This may also involve a transfer to the servers of Google LLC. in the USA.
Google uses the information obtained in this way to evaluate your usage behavior with regard to AdSense ads. The IP address transmitted by your browser as part of Google AdSense is not merged with other Google data. The information collected by Google may be transferred to third parties if required by law and/or if third parties process this data on behalf of Google.
All processing described above, in particular reading information on the device used via cookies and/or web beacons, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of Google AdSense during your visit to the site will not take place.
You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
Google's privacy policy can be viewed here:https://www.google.com/policiesPrivacy/
- Google Ads Conversion Tracking
This website uses the online advertising program "Google Ads" and within Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads service to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you, and to achieve a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on an ad displayed by Google. Cookies are small text files that are stored on your device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Therefore, cookies cannot be tracked across the websites of Google Ads customers. The information obtained through the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that could personally identify users. When using Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA.
Details on the processing triggered by Google Ads Conversion Tracking and Google's handling of website data can be found here:https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in available at the following link:
https://www.google.com/Einstellungen/ads/plugin?hl=en
Please note that certain functions of this website may not be available or only limited if you have disabled the use of cookies.
Google's privacy policy can be viewed here:https://www.google.com/policiesPrivacy/

Web analytics services

11.1Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses so-called "cookies", which are text files that are stored on your device and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the truncated IP address) is usually transmitted to a Google server and stored there, which may also involve a transfer to Google LLC servers in the USA.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and excludes direct personal reference. Through the extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC server in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities, and to provide us with further services related to website usage and internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with other Google data.
Google Analytics enables the creation of statistics with statements about the age, gender, and interests of page visitors based on an evaluation of interest-based advertising and the use of third-party information through a special feature called "demographic characteristics". This allows the definition and differentiation of user groups on the website for the purpose of targeting marketing measures to specific target groups. However, data sets collected via "demographic characteristics" cannot be attributed to a specific individual.
Details on the processing triggered by Google Analytics and Google's handling of website data can be found here:https://policies.google.com/technologies/partner-sites
All processing described above, especially the setting of Google Analytics cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of Google Analytics during your visit to the site will not take place.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded a data processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to disclose it to third parties.
For the transfer of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.
Further information on Google (Universal) Analytics can be found here:https://policies.google.comPrivacy?hl=en&gl=en

11.2- Hotjar (Hotjar Ltd.)
This website uses the web analytics service Hotjar by Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe Tel .: +1 (855) 464-6788).
With this tool, movements on the websites where Hotjar is used can be tracked (so-called heatmaps). For example, it is possible to see how far users scroll and which buttons users click on how often. Furthermore, it is also possible to directly gather feedback from the users of the website using the tool. In this way, we obtain valuable information to make our websites even faster and more user-friendly. When using this tool, we pay particular attention to the protection of your personal data. Therefore, we can only track which buttons you click on and how far you scroll. Areas of the websites where personal data from you or third parties is displayed are automatically hidden by Hotjar and are therefore never traceable at any time.
All processing described above, especially the reading of information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

Retargeting/ Remarketing/ Recommendation advertising

Google Ads Remarketing
Our website uses the features of Google Ads Remarketing, through which we advertise this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google places a cookie in your browser, which enables interest-based advertising automatically based on a pseudonymous cookie ID and the pages you have visited. Further data processing will only take place if you have consented to Google linking your Internet and app browsing history with your Google account and using information from your Google account to personalize ads that you view on the web. If you are logged into Google during your visit to our website in this case, Google will use your data along with Google Analytics data to create and define cross-device remarketing audience lists. Your personal data will be temporarily linked with Google Analytics data by Google to create target groups. As part of using Google Ads Remarketing, there may also be a transfer of personal data to the servers of Google LLC. in the USA.
Details on the processing triggered by Google Ads Remarketing and Google's handling of data from websites can be found here:https://policies.google.com/technologies/partner-sites
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the browser plug-in available at the following link:
https://support.google.com/ads/answer7395996?
Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
All processing described above, especially the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

13) Page functionalities

13.1Facebook plugins with 2-click solution
On our website, so-called social plugins ("plugins") of the social network Facebook, operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), are used.
To increase the protection of your data when visiting our website, the plugins are initially deactivated by means of a so-called "2-click" solution integrated into the page. You can recognize deactivated plugins by the fact that they are grayed out. This integration ensures that when a page of our website containing such plugins is called up, no connection is established to Facebook's servers. Only when you activate the plugins and thus give your consent to data transmission in accordance with Art. 6 para. 1 lit. a GDPR, your browser establishes a direct connection to Facebook's servers. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) to Facebook. We have no influence on the scope of data that Facebook collects using the plugins. To our knowledge, Facebook receives information about which of our websites you have currently and previously visited. By integrating the plugins, Facebook also receives information that your browser has accessed the corresponding page of our website, even if you do not have a profile on Facebook or are not currently logged in. The collected information (including your IP address) is transmitted directly by your browser to a server of Meta Platforms Inc. in the USA and stored there. If you interact with the plugins, the corresponding information is also transmitted directly to a server of Facebook and stored there. The information is also published at Facebook and displayed to your contacts there.
You can revoke your consent at any time by deactivating the activated plugin again by clicking on it. However, the revocation does not affect the data that has already been transferred to Facebook.
Purpose and scope of data collection and further processing and use of data by Facebook as well as your related rights and options to protect your privacy, please refer to Facebook's privacy policy.https://www.facebook.com/policy.php

13.2Instagram plugin as Shariff solution
On our website, so-called social plugins ("plugins") of the online service Instagram are used, which is operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland ("Facebook").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only embedded into the page using an HTML link. This type of integration ensures that when a page on our website containing such buttons is accessed, no connection is made to Instagram's servers. When you click on the button, a new browser window opens and loads the Instagram page, where you can interact with the plugins there (possibly after entering your login details).
Purpose and scope of data collection and further processing and use of data by Instagram as well as your related rights and privacy protection settings can be found in Instagram's privacy policy.https://help.instagram.com/155833707900388/

13.3Use of Youtube videos
This website uses the YouTube embedding feature to display and play videos from the provider "YouTube", which is owned by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
The extended data protection mode is used here, which according to the provider only starts storing user information when the video is played. When playing embedded YouTube videos, the provider "YouTube" uses cookies to collect information about user behavior. According to "YouTube", these are used, among other things, to record video statistics, improve user-friendliness, and prevent abusive actions. If you are logged into Google, your data will be directly associated with your account when you click on a video. If you do not want this association with your YouTube profile, you must log out before activating the button. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right. When using YouTube, personal data may also be transferred to the servers of Google LLC. in the USA.
Regardless of whether the embedded videos are played back, a connection to the Google network is established each time this website is accessed, which can trigger further data processing operations without our influence.
All processing described above, especially the reading of information on the device used via the tracking pixel, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of YouTube videos during your visit to the site will not take place.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service using the "Cookie Consent Tool" provided on the website or through alternative options communicated to you on the website.
Further information on data protection with "Youtube" can be found in the Youtube terms of use athttps://www.youtube.com/static?template=termsas well as in Google's privacy policy athttps://www.google.com/intl/en/policiesPrivacy

13.4Google Customer Reviews (formerly Google Certified Merchant Program)

We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program allows us to collect customer reviews from users of our website. After making a purchase on our website, you will be asked if you would like to participate in an email survey by Google. If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate the shopping experience on our website. The rating you provide will then be summarized with our other ratings and displayed in our Google Customer Reviews logo as well as in our Merchant Center dashboard. Additionally, your rating will be used for Google Seller Ratings. As part of using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC. in the USA.

You can withdraw your consent at any time by sending a message to the person responsible for data processing or to Google.

You can find more information about Google's data protection in connection with the Google Customer Reviews program at the following link:https://support.google.com/merchants/answer/7188525?hl=en

You can find more information about the data protection of Google Seller Ratings at this link:https://support.google.com/google-ads/answer/2375474

14) Rights of the data subject

14.1The applicable data protection law grants you the following data subject rights (information and intervention rights) with regard to the processing of your personal data by the data controller, with reference to the specified legal basis for the respective exercise requirements:

Right to information according to Art. 15 GDPR;
Right to rectification in accordance with Art. 16 GDPR;
Right to erasure according to Art. 17 GDPR;
Right to restriction of processing in accordance with Art. 18 GDPR;
Right to be informed in accordance with Art. 19 GDPR;
Right to data portability according to Art. 20 GDPR;
Right to revoke granted consents in accordance with Art. 7 (3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

14.2RIGHT OF WITHDRAWAL

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTERESTS WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
Make use of your right to object, we will cease the processing of the data concerned. However, further processing is reserved if we can demonstrate compelling legitimate grounds for processing that outweigh your interests, fundamental rights, and freedoms, or if the processing serves the assertion, exercise, or defense of legal claims.

If your personal data is processed by us to conduct direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising. You can exercise the objection as described above.

EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and - if applicable - additionally by the respective statutory retention period (e.g. commercial and tax retention periods).

Personal data processed based on explicit consent according to Art. 6 para. 1 lit. a GDPR will be stored until the data subject revokes their consent.

There are legal retention periods for data processed in the context of contractual or contract-like obligations based on Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided that they are no longer necessary for the fulfillment of the contract or for contract initiation and/or there is no longer a legitimate interest on our part in continuing to store them.

When processing personal data based on Art. 6 para. 1 lit. f GDPR, this data will be stored until the data subject exercises their right to object under Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject, or the processing is necessary for the establishment, exercise, or defense of legal claims.

When processing personal data for the purpose of direct marketing based on Art. 6 para. 1 lit. f GDPR, this data will be stored until the data subject exercises their right to object under Art. 21 para. 2 GDPR.

If there is nothing else to be derived from the other information in this statement about specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.

Status: 12.02.2023, 19:07:36